How to view and navigate the ads manager

The Ads Manager in uplads gives you a live, Meta-style view of everything in your connected ad account: campaigns, ad sets and ads, all in one sortable table with performance metrics pulled straight from Meta. This article walks through navigating that view. Once you're comfortable here, you can also bulk edit status, budget and bidding and create automated rules right from the same screen.

To open it, choose a connected Meta ad account and go to the Ads Manager page. If you don't see any data, you may still need to connect your Meta account.

Switching between campaigns, ad sets and ads

Three tabs sit just above the table: Campaigns, Ad sets and Ads. Click any tab to switch which level you're viewing. Each level keeps its own remembered layout, sort and column choices, just like the real Ads Manager.

When you have rows checked on one tab, switching to a deeper tab carries that selection forward as a filter. For example, tick two campaigns and click the Ad sets tab — it changes to read "Ad sets for 2 campaigns" and shows only the ad sets inside them. Selecting a single tab without a selection shows everything at that level.

Filtering by date and searching

A date picker in the top-right corner controls the reporting window for every metric in the table. Click it to choose a preset or a custom range:

• Presets: Today, Yesterday, Last 7 days, Last 14 days, Last 30 days, Last 90 days, This month, Last month, and Lifetime.
• Custom range: pick a start and end date on the calendar (up to 365 days). Metrics recalculate in your account's timezone.

The default window is Last 7 days. uplads briefly caches results per date window, so flipping between tabs is instant; use the refresh button (the circular arrow icon) to force a fresh pull from Meta.

To search, type in the Search box next to the date picker. It filters the loaded rows by name as you type. On the Ads tab, search also matches the ad's copy — primary text, headline and description — so you can find an ad by what it actually says, not just its name.

Drilling down from campaign to ad sets to ads

To follow a single campaign down into its ad sets, click the campaign's name in the table (or use the View ad sets hover action that appears when you mouse over the row). The view jumps to the Ad sets tab, scoped to that campaign. From an ad set, click its name or View ads to drill into its ads.

A breadcrumb above the table shows where you are — for example, All campaigns / Summer Sale / Lookalike 1%. Click any segment to jump back up a level. Clicking All campaigns clears the drill-down entirely.

Choosing visible columns per entity level

Use the Columns button to pick exactly which metrics appear. Options include Delivery status, Budget, Amount spent, Results, Cost per result, Reach, Impressions, Frequency, CPM, Clicks, CTR, Link clicks, quality rankings and many more. Each level (campaigns, ad sets, ads) remembers its own column set, and your choices sync across devices so the same layout follows you.

The first three columns — the checkbox, the On/Off switch and the Name — are frozen, so they stay visible while you scroll the metric columns sideways. You can drag the right edge of any column header to resize it.

Sorting, paginating and exporting to CSV

Click any column header to sort by it; click again to flip ascending/descending. By default, active entities are listed first. To slice metrics by a dimension, open the Breakdown menu and choose an option (for example by platform or placement) to see split sub-rows nested under each entity.

At the bottom of the table:

1. Set Rows per page (15, 25, 50 or 100).
2. Use Prev and Next to page through results. When you reach the last loaded page, Next fetches the next batch from Meta automatically.

To export, click Export. uplads downloads a CSV of the currently displayed rows using your visible columns and active filters. Note that it exports the rows that are loaded — if the count shows "more available," page through to load the rest before exporting to include everything.

From here you can act on what you see: preview ads and view metric breakdowns, duplicate or delete entities, or run an optimization audit.